May 21, 2013

If you haven’t heard of Krewella, chances are you & your mom will have by year’s end. With a signing to Columbia and an album in the works, the trio is set to become one of the biggest acts in EDM. Read our interview at the recent 99.7 show in San Francisco, where the Krew discussed crowdsurfing with a bloody shin & the Midwest’s love of hardstyle.

Krewella - Troll Mix Vol 4: Get Ripped Or Die Trying
LessThan3: You guys play in San Francisco all the time, don’t you?
Jahan: We love playing in SF—we played one of our first shows at Public Works, and it was the first show we’d ever really raged at. At first we were a little more meek, playing a bit softer, but that show was the beginning of us playing hard as f*ck.
LessThan3: Are you guys mid-tour right now?
Yasmine: We’re actually finishing up our album, so we’ve just been playing shows on the weekends and during the week we’re in the studio. We’re turning in our album this week. We’ve been working on it for a year now.
LessThan3: Is it all new tracks?
Jahan: We have releases from our EP that we are gonna put on there, a couple of collaborations, and then we have some songs that have leaked online that our diehard fans are aware of, so they should be really excited to see those on there in finalized versions. There will be some brand new tracks, as well.
LessThan3: How was the experience of signing and releasing through Columbia?
Yasmine: It’s brought us so much exposure. They’ve done nothing to harm our creativity at all–some people have a misconception here. It’s only been for the better to reach more people than we were reaching before. All of our music is still coming from us.
Jahan: Essentially what a label does is put a magnifying glass to whatever an artist is doing.
LessThan3: What’s the next big tour plan for you guys?
Yasmine: We’re working up to our fall tour, which starts in September. This summer we’re doing a lot of big festivals and a few of our own shows, but no touring.
LessThan3: What’s it been like preparing for doing live gigs with vocals?
Jahan: We’re actually one of the first artists to do it. People think it’s just about grabbing a mic and singing, and we’ve done that on a couple of shows at a whim, but it’s more than that. A lot of it is protecting your ears and getting things like in-ear monitors. It kind of works like with a band–you’re hearing different things in your ears than what the crowd is, so you’re kind of in your own little world.
LessThan3: Your latest troll mix has a lot of hardstyle. Is this sound something that you’re incorporating into your live sets a lot more?
Jahan: We tried it back when we first debuted around two years ago, and audiences didn’t really know how to react to it so we put it off for a while. We just started playing hard dance tracks again, and now it’s really working, and in some really random markets too. Even people in the Midwest are going off to obscure, 150bpm beats.
Yasmine: We always get so excited when we get to the hardstyle part of our sets. Drum & bass and hardstyle are our favorite things to play.
LessThan3: What’s your typical workflow in the studio?
Kris: Most of the tracks are done by me production-wise, with songwriting done by the girls. Once we have something a bit further along, I’ll send them a track and they’ll say “fix this or change this.”
LessThan3: Any recent crazy tour stories?
Jahan: I had a stage-diving experience in Dallas at Meltdown Festival—our first festival ever. We were a bit overzealous and Yasmine and I decided we were going to stagedive at the end during the Dirtyphonics remix of Killin’ It, and there was a big gap between the barricade and the stage. I went for it and ended up in the crowd, but my shin hit the bar and I had to get stitches after. Crowdsurfing with a bloody shin was certainly interesting.
LessThan3: Who are some of your big artistic influences?
Kris: Metal music for me–I don’t listen to that much dance music.
Yasmine: I’ve been bumping nothing but the new Fall Out Boy record for the last month and a half. I’m a huge fan–been listening to those guys since I was 12. Lyrically and melodically, they’re so amazing. I try to channel Pete Wentz when I write.
Jahan: Claude Kelly, Linda Perry, and Ester Dean for me.
LessThan3: If the world were ending in LessThan3 minutes, and you had an iPod with every song ever made on it, what would you listen to?
Kris: Blue Rondo A La Turk by Dave Brubeck.
Yasmine: Homesick At Space Camp by Fall Out Boy.
Jahan: High & Dry by Radiohead.
LessThan3: Describe your sound in LessThan3 words.
Yasmine: Wet, Dark, Hard.
Kris: Heavy, Fun, Melodic.
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